ADM Expands Hungary Customer Creation and Innovation Center to Support Beverage Development Across Eastern Europe

Enhanced application capabilities will accelerate beverage development and support growing demand for functional, low-sugar and premium drink solutions across the region.

Rolle – ADM (NYSE: ADM), a global leader in innovative solutions from nature, today announced the expansion of its Customer Creation and Innovation Center (CCIC) lab in Hungary, strengthening its ability to deliver tailored beverage solutions for customers across Eastern Europe.

Now doubled in size, the expanded facility adds enhanced application resources and broadens ADM's regional capabilities, enabling customers to accelerate the development of on-trend beverage concepts ranging from ready-to-drink products and coffee beverages to functional and wellness-focused drinks. 

The expansion comes as consumer demand for functional, low-sugar beverages continues to rise. Industry forecasts project the non-alcoholic beverage segment in Hungary, valued at US$3 billion in 2025, will grow at an annual rate of 3.5% through 2030, with foodservice segments experiencing particularly robust momentum. ¹By investing in its Hungary facility, ADM is well-positioned to help customers respond to these trends through localized expertise, technical support and faster product development cycles.

"This investment reflects our commitment to helping customers innovate quicker by combining local expertise with ADM's global flavor capabilities," said Alexander Lichter, VP, Flavors EMEA. "The expanded facility will enable us to develop customized solutions that help beverage and foodservice brands meet growing consumer demand for great taste, convenience and better-for-you products."

The expansion also builds upon the recent launch of LaSavista®, ADM's foodservice brand, which offers complete ingredient systems and tailored concepts for coffee, tea and other beverage applications. Alongside ADM's acquisition of Fuerst Day Lawson Limited (FDL) in the United Kingdom and the opening of a new flavor creation lab in South Africa, the strategic investment in the Hungary facility further strengthens ADM's global flavor network. Together, these developments reinforce ADM's position as a leading partner for beverage innovation, combining localized expertise with global capabilities.

¹Euromonitor, Total RTD Volume & Off-trade RTD Volume for Hungary, November 2025. 

About ADM
ADM unlocks the power of nature to enrich the quality of life. We're an essential global agricultural supply chain manager and processor, providing food security by connecting local needs with global capabilities. We're a premier human and animal nutrition provider, offering one of the industry's broadest portfolios of ingredients and solutions from nature. We're a trailblazer in health and well-being, with an industry-leading range of products for consumers looking for new ways to live healthier lives. We're a cutting-edge innovator, guiding the way to a future of new bio-based consumer and industrial solutions. And we're leading in business-driven sustainability efforts that support a strong agricultural sector, resilient supply chains, and a vast and growing bioeconomy. Around the globe, our expertise and innovation are meeting critical needs from harvest to home. Learn more at www.adm.com.

ADM Media Relations
Ana Cruz
media-eu@adm.com 
+41 21 702 84 00