ADM Unveils Updated Corporate Identity
ADM Unveils Updated Corporate Identity
1/7/2020
Updated brandmark and corporate tagline — Unlocking Nature. Enriching Life. — reflect company’s evolution
CHICAGO--(BUSINESS WIRE)--As part of the company’s continued growth as a global leader in nutrition, ADM today unveiled an updated corporate identity, reflecting the company’s recent evolution. Having made numerous portfolio adjustments for growth in recent years – including divestitures, acquisitions and investments – ADM today provides a full range of solutions to meet the opportunities presented by rapidly evolving global trends in existing and new markets, geographies and channels.
“ADM’s ongoing evolution provides us with an opportunity to evolve ADM’s purpose and identity aligned to the role we play in an ever-important industry,” said Juan Luciano, ADM Chairman and CEO. “Building upon our history of leadership in agricultural transportation and processing, our exponential growth in human and animal nutrition, and our leading-edge innovation and customer-focused solutions – with an ever-present foundation of nature – we are delivering on a noble purpose that is powerful, modern and aspirational. We unlock the power of nature to enrich the quality of life.”
This purpose is reflected in an updated brandmark, website and other communications.
“Today, we’re proud to unveil an updated identity that reflects the purpose, people and products of ADM,” Luciano said. “Our new brand identity matches our focus on the future – one that remains inspired by our heritage, strongly connected to nature, while propelling us forward.”
To download the brandmark, visit adm.com/logo.
About ADM
At ADM, we unlock the power of nature to provide access to nutrition worldwide. With industry-advancing innovations, a complete portfolio of ingredients and solutions to meet any taste, and a commitment to sustainability, we give customers an edge in solving the nutritional challenges of today and tomorrow. We’re a global leader in human and animal nutrition and the world’s premier agricultural origination and processing company. Our breadth, depth, insights, facilities and logistical expertise give us unparalleled capabilities to meet needs for food, beverages, health and wellness, and more. From the seed of the idea to the outcome of the solution, we enrich the quality of life the world over. Learn more at www.adm.com.
ADM Media Relations
Jackie Anderson
312-634-8484
media@adm.com