Naturally Derived Colors for Food

ADM’s Colors from Nature™ portfolio offers a full rainbow of naturally derived colors for food and beverage products, providing beautiful solutions that consumers will love across all application spaces.

Top-down view of multiple brightly colored beverages made from naturally derived colors

Color Your World With ADM

Color delights the senses and plays a key role in the success of food and beverage products. A critical communication tool, color can reinforce branding, indicate flavor, give sensory cues, and grab shoppers’ attention both in-store and online.

Starting from nature, ADM grows and sources a variety of fruits, vegetables, and botanicals from across the globe. Using our technical ingenuity and formulation know-how, our experts develop high-quality, stable, and vibrant colors for food and beverage products.

Our diverse portfolio of Colors from Nature™ can help you get to market faster with visually appealing foods and drinks that consumers want.

Download our case study to see how our proprietary emulsion technology helps you deliver beautiful, highly stable color solutions across multiple applications.

Explore Colors from Nature™

Discover the full spectrum of naturally derived solutions in our Colors from Nature™ portfolio that come in a wide range of delivery systems.

colors c59 red pink shades vibrant magenta

Red & Pink

In food and beverages, shades of red and pink are among the most popular. They add vibrancy, appeal, brand identity, and flavor cues to applications. Our broad range of raw materials offer a unique spectrum of naturally derived, clean-label1 red and pink color solutions.

 

Forms: 
Liquid, Powder, Micronized

Raw Materials:
Black Carrot, Red Cabbage, Red Radish, Purple Sweet Potato, Red Beet, Elderberry, Hibiscus, Grape Skin Extract, Grape Juice Concentrate, Cochineal, Lycopene, Customized Blends

Shade Range

Applications

  • color c59 card1 alc bev

    Alcoholic Beverages

  • color c59 card2 non alc bev

    Non-Alcoholic Beverages

  • color c59 card3 baked

    Baked Goods & Cereal

  • color c59 card4 confec

    Confectionery

  • color c59 card5 dairy

    Dairy

  • color c59 card6 sweet sav

    Sweet & Savory Snacks

  • color c59 card7 soups dressing

    Soups, Sauces & Dressings

  • color c59 card8 ready meals

    Ready Meals

  • color c59 card9 ice cream

    Ice Cream & Frozen Desserts

  • color c59 card10 meat alt

    Meat Alternatives

  • color c59 card11 pet food

    Pet Food

  • color c59 card12 dietary supplements

    Dietary Supplements

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A purple cocktail in a coupe glass with garnishes
2025 Flavor and Color Outlook
Download our 2025 Outlook to get ADM’s perspective on the flavors and colors that are shaping the global consumer environment for foods and beverages.
A glass of a blue spirulina and blackberry smoothie
E-book : Tasting Nature’s Beauty in Every Bite
If colors are critical to your product or you’re looking for alternative solutions to artificial colors, download our e-book on our ever-expanding portfolio of Colors from Nature™.
A Colorful Range of Expertise

Our experts constantly search for new raw materials and technologies to deliver a variety of color shades, manage costs, and improve product stability. ADM understands what it takes to create exceptional products that consumers demand.

Clean-Label Solutions for Food and Beverage Colors

We source natural raw materials and are committed to a transparent global supply chain.

Industry-Leading Color Formulation Expertise

Our proprietary technology and capabilities ensure optimal color performance.

Regulatory and Standards Compliance

ADM’s color experts have the knowledge to help you meet local and global regulations.

A person holding a bunch of fresh beets A person holding a bunch of fresh beets

The Critical Role of Color in the Natural World

Come with us on a multicolored journey to learn how ADM transforms natural sources into dazzling colorful solutions for food, beverages, and more. As a trusted supplier of naturally derived colors for food and beverage manufacturers, our portfolio offers highly concentrated and plant-based options to appeal to today’s consumers. 

Our Global Reach

ADM’s comprehensive global supply chain offers the quality and reliability needed to ensure your product gets to market quickly. Our dedication to raw material sourcing and procurement, vertical integration, and innovative technology helps us deliver high-quality, stable, and vibrant coloring solutions derived from a range of natural sources. 

A group of people gathered together and toasting with brightly colored beverages A group of people gathered together and toasting with brightly colored beverages A group of people gathered together and toasting with brightly colored beverages

Frequently Asked Questions

Looking for additional information about food and beverage color solutions? Read on to learn more.

What Types of Colorants for Foods and Beverages Are Available From ADM?

Our Colors from Nature™ portfolio features a full spectrum of naturally derived color solutions available in a variety of formulations based on your needs, including liquid, powder, micronized powder, and emulsions.

Do ADM’s Colors for Foods and Beverages Meet Local and Global Regulations?

ADM’s team of experts works closely with customers to ensure color solutions comply with the relevant regional and international requirements and standards.

Do Color Solutions Require Specific Formulations for Effectiveness?

The effectiveness of food and beverage color solutions depends on a number of varying factors, including application type, processing conditions, light exposure, pH, and more. ADM’s color formulations for foods and beverages are customized to deliver optimal performance and stability across multiple applications, thanks to our expertise and color technologies.

What Are Popular Trends in Food and Beverage Color Solutions?

Clean-label and recognizable food color ingredients are increasingly popular. Take a look at ADM’s Flavor & Color Outlook for a deeper dive into our perspective on which colors will shape the food and beverage industry in the year to come.

Does ADM Offer Color Samples or Demonstrations?

As each food and beverage product has different requirements, we want to make sure we can provide the best guidance and formulations options for your specific application. Contact us so we can discuss the best path forward to meet your color solution needs.

Partner With Us Now!

ADM is your partner in naturally derived color solutions. Contact us today for more information about our color portfolio and capabilities.

A row of rainbow-colored slushie drinks made with naturally derived color solutions

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1 Please note that there is no general definition for the term "clean label." Please check individually with national interpretations taken into account.

2 Limited availability outside of North America


Disclaimer below

This content is based on United States laws and regulations applicable on the day of publication of this content. We point out that customers are required to ensure that any labeling and claims made by customers for their finished products must be based on the regulatory requirements and scientific standards of the country in which the final products are offered for sale. Not all products are available in all regions.